“How can infographics help magazines and newspapers succeed?” Francesco Franchi, author of Designing News answers those questions in The Intelligent Lifestyle Magazine.
The book The Intelligent Lifestyle Magazine for the first time provides a comprehensive insight into the journalistic philosophy and the design process behind “the best magazine in the world.” Art director Francesco Franchi and chief editor Christian Rocca tell ILs success story from the internal perspective the basis of various insights, examples and anecdotes. The Intelligent Lifestyle Magazine shows how the right level of typography, infographics, illustration, branding, curiosity and attention to detail helps print media at a high recognition value. Art directors, designers and media professionals will find inspiration, but also all those who are interested in the productive interplay between information and style.
Francesco Franchi is the art director of IL: Ideas and Lifestyle, the monthly magazine of the Italian daily Il Sole 24 Ore. The magazine takes a radically innovative approach, which is reflected in the graphic design as well as in ILs journalistic quality. Already, the publication is traded as a modern classic.
Francesco Franchi since 2008 ILs art director and an exception among contemporary graphic designers. With its consistent design concept for IL he has created a modern, award-winning magazine classics. 2013 he released his successful book Designing News, which takes a look into the future of the news organization and information transfer at purchase.
Christian Rocca is ILs editor. The expert on Italian and American policy is regularly represented in national talk shows and radio programs and has already written several non-fiction, most recently Italy’s way out of the economic crisis. Since 2010, he is a columnist for Il Sole 24 Ore on the international political events. He previously reported as US correspondent for Il Foglio.
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